Black + Decker customers were embarrassed by not having a more powerful tool. Instead of amping up the brand, they approached the market in a new way.
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Can Black + Decker's New Brand Mend Its Tarnished Reputation?
Are Black and Decker tools reliable? - Quora
Are Black and Decker tools reliable? - Quora
Black & Decker Corp. (A): Power Tools Division Discussion Questions Essay
Are Black and Decker tools reliable? - Quora
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10-Amps 125-volt Indoor Timer 1-Outlet Plug-in Indoor Lighting Timer
BLACK+DECKER 10-Amps 125-volt Indoor Timer 1-Outlet Plug-in Indoor Lighting Timer
Can Black + Decker's New Brand Mend Its Tarnished Reputation?
Reviews for BLACK+DECKER 7 Amp 3 in. x 21 in. Dragster Belt Sander
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Black and Decker Tool Reviews - Finding Diamonds in the Rough
Identity Crisis: Black+Decker = Bleccher? - Core77